11545 West Bernardo Ct., Ste. 303
San Diego, CA 92127
PHONE: 858.592.6250
FAX: 858.451.3643
EMAIL: info@TheRothLawFirm.com

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James M. Roth
Blake J. Woodhall

The Roth Law Firm’s clients are consistently awed by our team’s unique ability to communicate:

  • With each other. We meet regularly to discuss all open matters, ensuring that nothing slips through the cracks. The flexibility to work with anyone within our structure - from support staff to paralegal to associate to principals - translates to maximized client results at the lowest costs. And our tight quality controls protect clients against duplication of efforts and of billing.
  • With our clients. We plan strategies, budgets and timelines before any course of action is ever implemented, with options and contingency plans for the most logical ways your issue may unfold. We’ll provide regular updates as events evolve, and always issue knowledgeable, timely answers to any additional questions or concerns you may have.
  • With opposing counsel. We believe that tasks and functions with opposing counsel can and should be accomplished by informal exchanges of information. Engaging informality results in our ability to save costs and expenses for our clients while preserving and furthering the purpose in which those tasks and functions were undertaken.
  • With government bodies. Whether we’re representing you in the local court or the Governor’s office, you’ll know our strategy, tactics and message in advance. Our talent for translating your objectives into language understood by representatives at every level of the government is both well-known and highly regarded. You’ll quickly see our reputation is well-earned.

We’d like you to meet:

For over twenty years, James M. Roth has devoted his practice to corporate, real estate and business-related issues, including insurance and insurance-related matters. He has also regularly represented insurance companies in matters related to fraud investigations, subrogation, insurance coverage and extra-contractual claims.

Mr. Roth has successfully argued before the California Court of Appeal and has been extensively published.

Still, the primary scope of Mr. Roth’s practice today ranges from acting in the capacity as general counsel to a variety of corporations, partnerships, limited liability companies and limited liability partnerships to undertaking litigation, arbitration, mediation, and negotiating and drafting a variety of business and business-related transactions. A portion of Mr. Roth’s practice is devoted to third-party insurance defense.

Mr. Roth received his Bachelor of Arts degree in History from Pennsylvania State University in 1982 and his Juris Doctor degree from California Western School of Law in 1986. Since his 1987 admission to the California Bar, our firm’s founder has continued and broadened his professional education by participating in regular and ongoing classes and seminars.

Mr. Roth is admitted to practice before all of the Courts in the State of California as well as the United States District Courts for the Southern, Eastern and Northern Districts of California, and the United States Court of Appeal for the Ninth Circuit. He is an active member of the California State Bar, San Diego County Bar Association, Defense Research Institute, San Diego Insurance Adjusters Association, and the San Diego Defense Lawyers.

Committed to community service, Mr. Roth has spent years assuming leadership positions on a variety of not-for-profit Boards and organizations. He is a former Director for the Blue Sky Community Foundation; the Bernardo Town Center Property Owners’ Association; the Rancho Bernardo Foundation; and the Rancho Bernardo Chamber of Commerce. He also served as Chair of the Board for both the Rancho Bernardo Chamber of Commerce and the San Diego North Chamber of Commerce.

A long time member of Rotary International, James Roth is past-President of the Rancho Bernardo Sunrise Rotary Club. Since 1999 he has been a member of Rotary District 5340’s leadership team, and in 2006 was named Rotary District 5340's Rotarian of the Year. During 2006 Mr. Roth was also elected to the Rancho Bernardo Hall of Fame.

Mr. Roth is currently a Director for the Poway Center for the Performing Arts Foundation and the San Diego North Chamber of Commerce.

Mr. Roth is a frequent speaker and lecturer to professional and community groups on such topics as pro-active approaches to insurance claims handling, extra-contractual liability, commercial real estate, employment related issues, legal ethics, and settlement negotiations and attorney’s fees. Mr. Roth is a regular columnist for the San Diego Insurance Adjusters Association and the San Diego Defense Lawyers.

Mr. Roth frequently volunteers as a judge for law students participating in trial practice competitions among the law schools in San Diego, and has also been engaged to act in the capacity of a litigation expert witness in matters affecting real property and insurance disputes.

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An accomplished attorney with a strong background in civil litigation and a focus in insurance defense, Blake Woodhall earned his 1993 Bachelor of Arts in Religion from USC, and followed this up with a Juris Doctor from Southwestern University School of Law in 1996.

Mr. Woodhall focuses his practice around representing clients in lawsuits involving premises liability, products liability, personal injury, construction defect and public entity/government tort liability. His experience covers all aspects of litigation, including initial case evaluation, strategy development, discovery and motion practice, alternative dispute resolution and trial. He has successfully briefed and argued before the California Court of Appeal on behalf of the California Public School System.

Mr. Woodhall is among a limited group of California practitioners well-versed and experienced in bail forfeiture law, representing nationally recognized insurance companies. He is also experienced in defending a wide range of misdemeanor criminal matters, and brings to the table an extensive legal background, including the handling of DUI, public intoxication, drug possession, assault and battery, resisting arrest and hit-and-run claims.

As a member of the San Diego defense lawyers, Mr. Woodhall is comfortable handling legal matters from inception through trial at all levels of the California court system.

He is heavily involved in the community and spends a great deal of time on the weekends coaching Pop Warner Football in La Jolla and his daughter’s softball team. He also enjoys serving as a scoring attorney for the California High School Mock Trial Competition. His passion is spending time with his three children.

While at USC, he participated on the football team as a walk-on quarterback, then took that same determination to win and played semi-professional baseball while in law school.

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